Organic Search, Real-Time Search

Taking Advantage of Google’s New Freshness Update

1 Comment 16 November 2011

The new ranking algorithm update favors recent content (when relevant) to the extent that “up to 35% of queries may be affected”, according to Google. They claim this is to keep pace with a rapidly moving world of information and, moreover, is what searchers want to see. As often is the case when Google is [...]

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Real-Time Search

The State of Real-Time Search

No Comments 14 July 2009

"I have always thought we needed to index the web every second to allow real time search. At first, my team laughed and did not believe me. With Twitter, now they know they have to do it. Not everybody needs sub-second indexing but people are getting pretty excited about realtime." Larry Page, Google co-founder

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About Search Work

Proximity Search is a client service capability within the BBDO/Proximity Worldwide Network. We serve as the Global Center of Excellence for Search out of the Barefoot Proximity office in Cincinnati, Ohio and collaborate with our colleagues in over 62 offices around the world to meet the organic, paid, social, local and mobile search needs of our clients. We also offer comprehensive measurement and analytics capabilities to identify the effectiveness and ROI of all digital marketing programs.

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